Mobile phone battery quality problems is frequent, IBM R60 laptop battery industry will go from here?
Nokia, the mobile phone battery BL – 5 cs large-scale recalls one after another, and so a small explosive mobile phone battery in the stage, from behind a hot concern. Mobile phone battery quality problems is frequent, mobile phone battery industry will go from here?
50 million yuan of the biggest market
Recently, the reporter to trade, a friend to buy a new N95, is currently on the market the high-end nokia cellular phone, in order to provide enough energy to phone support, in order to meet its continuous online video, photography, video, mobile phone, e – most, and other requirements, the reporter friend breath for the deployment of the three handset battery.
In fact, this is not others “crazy” a special case. At present, the function of mobile terminal increasingly rich, photographs, video, the video mobile phones and other electronic novel, has become a basic configuration, only about 1,500 of the price. Even in the mobile phone, underground factory blacks still is a multiple functions, the price down to $5, 6. To business class, white-collar workers, next to a family of students, migrant workers, their brothers in the function of hand phones already gradually narrowing gap.
Mobile phone will inevitably increase distinctive battery consumption, two cells have mobile phones structure is a common phenomenon. Therefore, a huge mobile phone market.
Mii data show that the latest mobile phone subscribers in China has more than 500 million, the configuration of the battery every two operators market demand, at least 1 million cells, it will become a 500 million dollars. In addition, once the 3G, market-oriented mobile phone battery consumption will achieve scale.
A huge market and a good future, so, the concept of mobile phone battery has been approved by the capital market, desay group, orange, has been successfully listed in Hong Kong. Mobile phone battery market shows a rapid development and prosperity.
Enter the crisis of confidence “energy box.”
However, the rapid growth of the market, the high quality problem, and mobile phone battery charging into an unprecedented crisis of confidence.
Gansu phone explosion, although later proved to be an accident, but the industry is still thinks generally, as first wife battery is the culprit. For a long time, the cell phone battery as the first wife suffered an unprecedented crisis of confidence, many mobile manufacturers and media said the battery first wife to maximum security.
But recently, nokia battery recalls, in order to raise the public panic, confusion and his ex-wife battery may be unable to gain the original brand “vote.” Nokia battery supplier in the world’s most demanding company, a considerable number of original equipment battery or use of supply, sanyo, SONY, but even so, there is also a large battery quality problem.
Lack of security as first wife battery, the high cost of the first wife, also is in

Battery quality
overheating, so whether there is no absolute safety battery? Why would such a battery of low DV1000 pavilion of battery HP problem, what kind of mobile phone battery, in order to protect the security?
Although well-known brand original battery is not perfect, even if quality problems, also can cause serious consequence of security threats, cell phone was still has the largest number of false batteries. As the original battery is expensive, it provides a huge market space counterfeit batteries. According to the standard not counterfeit batteries, without any quality control of safety measures, it is easy to security issues, frequently asked question is easy to overheating and charging, rise to spontaneous or explosion.
Second, the lithium battery production technology is not perfect, also increased mobile phone battery industry into a crisis of confidence, and an important factor. In Tokyo, a professor at the university of industry, the most Wakihara laptop computers and cell phone use is potentially dangerous potential of lithium ion battery technology.
Domestic brand of opportunity
As a “crisis of confidence”, this sparked public brand awareness of the cell phone battery, the rise of the battery will be the best chance of domestic brands.
The original price of hundreds of yuan, many cell phone users can see prices down, but the price of domestic brand from the first wife battery and counterfeit batteries, can better quality assurance. Therefore, it can be predicted that in the safety of users increased, domestic brand awareness of the battery will be according to the market.
Domestic battery grab this chance, the first thing to do is to correct market, these poor battery market.
Rectify the market, we must establish its own brand. After all, thousands of mobile phone battery for public, but only a retail handsets accessories. If no large-scale publicity and build a strong brand recognition, difficult to influence public consumption choice. At present, China has plenty of strong handset battery manufacturers, such as fleet-footed, byd, desay, lenovo, TCL, etc, but they are in the public’s brand awareness not enjoy popular support.
In addition, in the current market environment, the diffusion of counterfeit batteries, how to create better channel consumers purchase real truth, it will be key to open the situation. In this respect, FHL battery to the forefront of the industry, and we know that in 2007, the group will develop tangerine 300 stores and shopping channel all over the country. Brand stores, mobile phone users to buy real batteries, provides a reliable channel, At the same time, establish a mobile phone battery brand also play a very significant role. In public for more brand, if domestic brand battery storage to rise, then nationwide counterfeit batteries gradually lost their lives compaq 319411-001 battery.